URBANSCREEN is a design studio creating media installations and architectural projections. Its documented productions use animation and sound in response to buildings, including the Sydney Opera House, the Powerhouse Museum and Hamburg’s Galerie der Gegenwart.
Saves on this device.Already working on a project?Adds directly to your existing saved project and keeps its brief intact.
Independent directory profile. Big Art Partners does not claim to represent this artist.
projection mapping, media installation, audiovisual art
Based in
Bremen, Germany
Profile
studio
Project participation
Not documented; confirm with the artist, studio or estate.
Research notes for project planning
What the project record tells us
Vivid Sydney, Sydney Opera House, 2012
Separate artistic design from projection delivery
Lighting the Sails premiered at Sydney Opera House for Vivid Sydney in May 2012. URBANSCREEN describes the audiovisual staging as a response to Jørn Utzon’s architectural concept. The credits separately name artistic direction, three-dimensional design, sound, production management and technical setup, with The Electric Canvas responsible for the latter. This offers a practical reference for commissioning on a landmark building: the brief can define the creative commission and the projection delivery responsibilities explicitly, then establish how both teams will coordinate around the architecture.
Who will own the creative content, projection setup and coordination between them?
Big Art Partners planning prompt
Vivid Sydney, Powerhouse Museum, 2023
A museum facade carries a festival theme
Common Ground was commissioned by Vivid Sydney for the Powerhouse Museum facade in 2023. The studio translated the festival’s nature theme into imagery and sound at a museum situated near busy central-city neighbourhoods. Its credits distinguish concept direction, production art direction, technical direction, animation and sound design. For a comparable facade commission, the example suggests starting with the relationship between the programme’s theme and the particular building. Audience location and the listening area would then help determine how that interpretation should unfold in public.
Where will audiences watch and hear the work in relation to the museum facade?
Big Art Partners planning prompt
Galerie der Gegenwart, Hamburg, 2009
The building supplies the visual structure
555 KUBIK was conceived around O. M. Ungers’s Galerie der Gegenwart at the Hamburger Kunsthalle. URBANSCREEN describes animated graphics that appeared to dissolve the building’s strict geometry, making its architecture the subject of the projection. The project credits Daniel Rossa for art direction and Thorsten Bauer for technical direction. For a new architectural commission, this is a useful reason to commission site research and content development together. The host could identify the building’s defining features before deciding how animation might reveal or reinterpret them.
Save this reference to your shortlist while you explore. Review your selection, then carry the references you choose into a commissioning brief for your site, audience, timing and open questions.
Your shortlist is saved on this device. Saving a reference does not contact the artist or reserve a work. Participation, availability, price and site suitability need confirmation.
